Insight. Driving. Profit.
For over five decades, we’ve empowered global marketers to unlock potential, drive performance, and shape the future of their brands with confidence.
Insight-driven solutions proven to fuel growth
IMI asks the right questions, uncovers compelling insight, and delivers effective solutions to drive growth.
TRUSTED ACROSS INDUSTRIES
Automotive
Financial Services
Lottery & Gaming
Restaurant & QSR
Charity & Cause
Healthcare
We help you focus on the essential and remove the noise
With expertise across global markets, we are valued and trusted strategic partners in uncovering actionable insight aligned with the unique strategic goals of each client.
Discover
Discover the foundational insight to uncover opportunity and develop solutions needed to fuel profitable growth.
Confirm
Fact-based guidance to confirm the optimal direction, confirming against normative benchmarks across a variety of industries and categories.
Optimize
Transform marketing performance into knowledge that drives future success and ROI.
Insight-driven solutions for every step of the consumer journey.
From initial discovery to guide your strategy through to confirming the strongest decisions to drive your ROI to effective measurement and driving continual improvement.
Stay Ahead with Marketing Insights That Matter
Get exclusive access to thought leadership, case studies, and actionable insights that help you stay on the cutting edge of marketing excellence.
Featured Insights
