HomeHomechevron rightBlogchevron rightFrom Intention to Action: Navigating Consumer Shifts & Trade Turbulence

From Intention to Action: Navigating Consumer Shifts & Trade Turbulence

Don Mayoby Don Mayo
1 min read
April 15, 2025
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Don Mayo to explores how global events are reshaping consumer sentiment and influencing purchasing decisions.

IMI International's Don Mayo presents the second wave of our exclusive webinar series, to dive deeper into these shifting dynamics to help marketers stay ahead of the curve.

Get an exclusive deep dive into the next wave of insights on how brands can adapt to these changes and thrive in today’s volatile market.

In this Second Wave of Insight Report you'll learn:

- Fresh data from 1,200+ Canadians on what they are doing differently — from avoidance/travel changes to buying local to evolving retail habits, product choices, travel, and event attendance.

- Next 6–12 Weeks Outlook: uncovering what consumers plan to do — forward-looking behaviours that could impact your brand, sales, and go-to-market strategy.

- Winning Moves Now: Practical guidance to drive results during economic uncertainty and rising global trade tensions.

Interested in a live presentation?

We would love to provide you with a deeper dive into this insight, custom-tailored to your brand or industry.

NextWave™ Report & Webinar Access

Enter your info to access the webinar and receive the report in your inbox.

Check your inbox for the report!
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